![]() ![]() This app makes the process of editing a cinemagraph fast and fun. The first app he created was Cinemagraph Pro, which was easy to use on iOS and macOS. This idea inspired Phil to start his company, Flizel, and develop software applications especially for making cinemagraphs. This meant he had to figure out a way to create cinemagraphs quickly and easily, even by just using a mobile device and a simple app. But he could foresee a bright future where cinemagraphs would be accessible to everyone. Like most businessmen, Phil did not want to spend weeks and weeks learning how to create a cinemagraph using software like Adobe Photoshop or Adobe After Effects. But at that time, he could not figure out a fast and intuitive way to create cinemagraphs. The co-founder of Flixel, Philippe LeBlanc, spotted these beautiful cinemagraphs by Beck and Burg when they first emerged in 2011. Some specific examples of how and where you can use cinemagraphs include the following. Image taken from Strikingly user’s website Brands and companies like to create cinemagraphs for various types of marketing content. The combination of a static image and motion that a cinemagraph uses has become a popular tool in online marketing methods. Marketers keep flocking to digital media to leverage their novelty and challenge how their content is displayed to the audience. Businesses these days are getting more creative in expressing their brand personality to the audience in the digital world. They are beneficial for digital marketers and advertisers. You can use cinemagraphs for endless purposes. Other standard file formats used for saving cinemagraphs include H.264 and H.265. But if you export them as a single video file, you get the highest quality. They can usually be exported in multiple file formats as well. The good quality cinemagraphs are saved as 4K. Then only you get the desired video length. A single loop in a cinemagraph is so short that when you share a cinemagraph, you have to loop the file a few times. In creating a cinemagraph, you don’t let the viewer see when the video loop starts and ends exactly. By seemingly blending the two mediums together, they create short looping videos 3-5 seconds long. They are actually a harmonious combination of photography and video. They make you think that you are seeing a living photo. They appear to have some kind of magic trick. However, many people still don’t know what they really are when they look at them. Image taken from Strikingly user’s website How Do Cinemagraphs Work?Ĭinemagraphs are used these days very commonly. This article will discuss how to create a cinemagraph and why this new and fast-growing medium has taken a rightful place alongside videos and photography. Whatever the reason is, this post will give you some clarity on this subject. Maybe you have been using live footage and creating good photography for a while, but you usually have a hard time explaining your videos and photos to your clients. After all, they look like magical content and can be used to capture the attention of your target audience and website visitors. Perhaps if you learn how to create cinemagraphs, you can use them for your business. ![]() Now you want to know how to create a cinemagraph so that you can also amaze your audience. Maybe you just came across a cinemagraph on the internet and were amazed by it. It tricks your mind into thinking that you are seeing something magical. ![]() A cinemagraph is not precisely a photo but not quite a video either. They grab and hold your attention with their appealing quality. ![]()
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